What Is Digital Marketing? Types, Skills, and Careers

Digital marketing is a form of marketing that leverages the internet and digital technologies, such as computers and mobile devices, to connect with customers. More than running a sponsored Instagram ad to drive sales, it's a set of practices that interacts with customers at every stage of the buying journey. Digital marketing, or online marketing, is a form of advertising that uses the internet and digital technologies to connect with customers. Rather than traditional media, such as print, radio, or television, digital marketing uses computers, mobile, social media, search engines, and other digital channels to reach consumers wherever they spend the most time. Learn all you need to know about digital marketing, its methodologies, and how to get started in this career. If you're ready to build skills in this growing field, consider the Google Digital Marketing & E-Commerce Professional Certificate. Digital marketing is a form of marketing that leverages the internet and digital technologies, such as computers and mobile devices, to connect with customers. More than running a sponsored Instagram ad to drive sales, it's a set of practices that interacts with customers at every stage of the buying journey. Digital marketing, or online marketing, is a form of advertising that uses the internet and digital technologies to connect with customers. Rather than traditional media, such as print, radio, or television, digital marketing uses computers, mobile, social media, search engines, and other digital channels to reach consumers wherever they spend the most time. Learn all you need to know about digital marketing, its methodologies, and how to get started in this career. If you're ready to build skills in this growing field, consider the Google Digital Marketing & E-Commerce Professional Certificate.  

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